1. UNDERSTANDING SEO  SEO starts with research. Picking the right keywords to target your market is key in search engine success. You want your site to pop up on all of the major search engines, you also want to be at the top of the search results for the words and phrases your customers are typing in to find the products and services you sell. By placing the right keywords in the right place on your site and applying other SEOinternet marketing best practices you are assured to get top rankings even in a competitive market. If your niche is a competitive one, it may take more than just the basics. That’s when we will apply advanced SEO tactics to ensure you get found in the top 30 listings. There are over 60 things that need to be done to each page in order to fully optimize it. After the on-site optimization is complete we start with an aggressive off-site marketing campaign or what we like to call push marketing. That’s where we push people to your web by applying proper SEO techniques.
2. CONTENT & COPY WRITING According to Google, “content is king”. It’s the single most important thing on your site. Writing copy in an SEO friendly way is important for the search engine and helps you get found at the top. However, no search engine has ever bought any thing from a website. That is why SEO copy writing is so important. You have to write for both the search engines and your visitors. Integrating your keywords where it makes sense is a skill that is not easily learned. Group 5 Web ensures your copy is not only well written, but also written in an SEO friendly way for online success. It is important to work closely with your copywriter to ensure your message is being conveyed correctly.
3. LINK BUILDING
   
   If content is king then linking is queen. Links are how sites work together to promote one another. Google loves links. Links are how Google and other search engines determine the importance and relevance of your site. If another site is linking to you then that says to the search engines that what you have to say is important and must be relevant to the content on the site linking to you. Whether you are manually link building, blog commenting, directory link building, article marketing or using social media platforms, we can help you build a successful link building campaign that gives you the extra edge you need to make it to the top of the search engines.
4. SOCIAL MEDIASocial Networking is one of the biggest internet marketing tools you can take advantage of. With all the competition out there you have to be everywhere possible in order to have true success online. Social media sites such as Facebook, MySpace, Linked In, Twitter, Digg and more are vital ways of keeping in touch with your customer base. Just like you do traditional networking for your company, social media is the same thing but online. As you may know, people are more likely to do business with companies they know and are familiar with than ones who just try to sell their products. Social media sites solve this issue giving you a valuable connection to your customers wherever they are. Group 5 Web can set up and optimize your social media outlets to ensure long lasting search engine success.
5. BLOGGING Blogging creates content, content contains keywords, keywords bring traffic and traffic brings conversions. A lot of people think blogging takes a lot of work. This is a common misconception. Allow me to explain: if all you are doing to make money online is blogging then yes, it’s going to take a lot of work and dedication. But, if you have a website where you offer a product or service then a blog is a wonderful addition to your online success.  You see Google likes to see you adding a page a week of new content to your website. A blog is the perfect way to do this. We recommend you use WordPress. Your best bet is to add your blog on your website. Don’t have it hosted separately.  That way each new post is considered new content to Google and that will help to raise your search engine rankings.. (The reason I always reference Google is because they now hold over 80% of the search engine market) If you don’t know what to talk about your blog can host your newsletter, events, product reviews, specials and more. Just remember, don’t use selling tactics on your blog. Blogs are for information not selling. But don’t worry, if it’s too much for your to handle we’ll do the blogging while you take care of business.

Find out more about web design & Internet consulting Services in Tampa – Call Group 5 Web

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